Web 2.0: Managing Corporate Reputations

Researching some information recently on the net, I came across this article, which was quite useful since this is something we’re actively working on currently.

I think the main point is:

“Social networking is a love-hate relationship. On the one hand managers want their workers to experiment so they can cultivate new-world skills. Employees as brand ambassadors! Products virally transformed into overnight hits!

On the other hand, bosses are filled with foreboding about social networking’s dark side—losing secrets to rivals, the corporate embarrassment of errant employee tweets, becoming the latest victim of a venomous crowd.”

If your employees are actively using Social Media to start work-related discussions, you must have a Social Media Strategy in place to safeguard both the reputation company and the obligations of the employee.

Netvibes Integrates Multiple Personalised Pages

I’m a massive fan of Netvibes (and have been for what seems donkeys ages), I think they were the original platform to create a personalised landing page for users to integrate all their news, information and feeds (please correct me if I’m wrong!).

Their latest upgrade is to add Multiple Personalised Pages (MPPs).  This basically means that you can have an unlimited amount of tabs categorised into an unlimited amount of pages, ensuring that all your content can be managed and structured into any logical format that you want!

This, I believe, is a great step forward for the progression of Netvibes as the limitations in one page with many tabs has always been a frustration for me and many others.  You can set up your personal page, your “social” page, your business page – anything you want – and manage a range of content, widgets, feeds etc. in a fast and super efficient manner.

It is also a massive boost for Enterprise clients (and branded microsites such as The Daily Influence by Ogilvy) who can now structure masses of data into a page for each area of the business e.g. IT, Marketing, Digital, HR, Finance…the possibilities go on.

The only issue now is that, at this point in time – 20:56 on 27th May 09, the Netvibes server is running amazingly slow!  I guess this is down to all the Netvibes users trying out the new feature and creating millions of extra pages!

I’ll have to wait a few days to set up all my tabs into their new pages.

Thanks,
Tony

YouTube users uploading 20 hours of video every minute

YouTube have recently pushed this crazy statistic out of the door: 20 hours of video footage is uploaded to YouTube every 60 seconds.

In fact, just in the time it took me to write up this article, 40 hours of rubbish video was added to the site…

Interestingly, this news comes only a few months after it was discovered that in the United States, more searches are made on YouTube than on the whole of Yahoo.

Don’t get me wrong – there is a lot of funny and good video on YouTube, but I think the majority of it is complete garbage and should be removed as quickly as it can be uploaded!

Facebook’s Holocaust Controversy

Following my article about Anti-Social Networking, I came across this new story about Facebook coming under pressure to take a stand on groups that want to air distasteful and controversal views.

Whatever your views are on this, it is certainly a challenging debate that will rage on.

Have a read and let me know what you think…

Facebook’s Holocaust Controversy

Thanks,
Tony

Anti-Social Networking?

Social Networking

I was just thinking about a recent conversation I had while I was in New Zealand, and I came across this related article on the ClickZ Experts website: In Social Networks, All Friends Are Not Created Equal.

This is very similar to the conversation I was having – basically that social networks are actually becoming quite ANTI-social and in some cases are causing more problems.

Take the example of the worker recently sacked for checking her Facebook account when she told her employers she had a migrane and couldn’t use a computer.

Or how about the US Police Officer who had his “internet persona” investigated after he posted comments online saying he was in a “devious” mood and “watching ‘Training Day’ to brush up on proper police procedure.”

There are plenty of stories that cover how and why being so social on the web can potentially affect your “real life”, but the main point we discussed was how, in the attempt to be as social as possible, you actually open up doors to areas that maybe were closed for a reason.

Read more

Staggering Facebook Facts

In researching the Social Network arena for some new projects we’re looking at getting into, I came across two interesting articles about how staggeringly enormous Facebook (and other social sites) have become.

The first article was published on ClickZ and goes into detail on how many and who is using Facebook:

Mind-Blowing Facebook Stats and What To Do With Them

The second article was published on TechCrunch and covers the top runners and riders in the photo-sharing service – again some jaw-dropping figures when you think about it:

Who Has The Most Photos Of Them All? Hint: It Is Not Facebook